All American denim clothing came from this factory.
With 2500 workers,
But at the end of December 2017, it closed down!
Many people choose jeans and prefer Levi's, Lee and other American brands.
And when it comes to denim (denim), the most beautiful,
The most rare should be the original color denim.
Some people even feel that "holes" and tannins with trendy elements,
It is simply not as unique as the original cow.
The emphasis is on high-quality denim,
Let each primary color denim wear a different style,
Create your own timeless classic.
Cone Denim Mill, known as the "No. 1 National Cotton Factory" in the United States,
I have to mention the most legendary White Oak factory in the history they built,
This factory is known for producing authentic, high-quality vintage denim from America.
In 1910, more than 30% of the world's denim fabrics were from White Oak.
It was also the first fabric supplier in the United States.
Cooperated with Levi's since 1905, although the cooperation with Levi's stopped for a long time in the middle,
But in 1992 they put the old narrow loom back into production,
Exclusive supply of red ear cloth to Levi's,
This is a brand that has been collaborating for almost a century.
International Textiles Group, the parent company of Cone Mills
(International Textile Group) announced that,
On December 31, 2017,
Closing of legendary textile mill White Oak in Greensboro, North Carolina, USA.
In their press release, they wrote:
"'For 110 years,
Cone Mills defines what is authentic American tannin,
And the tradition of Cone Mills is passed on from the White Oak factory',
Kenneth T. Kunberger, Chairman and CEO of ITG Group, said,
'We are deeply sorry for the decision to close the factory,
And I cherish the loyalty of the former and current employees of the White Oak Factory to the factory.
Their talent, hard work, creativity, dedication,
And the attention to customer needs has made White Oak Factory's brand,
Tradition and legend,
And this will continue in future Cone Denim'. "
According to a report by Womens' Wear Daily:
"To this day, this traditional denim manufacturer has gone through more than 110 years,
Supported an era of denim products, and more importantly,
It has become synonymous with the city of Greensboro,
It is the pillar industry that nourishes the city. "
According to The Wall Street Journal,
"White Oak" factory,
Shuttle looms dating back to the 1950s woven twill,
These fabrics end up in the products of many high-end denim brands.
Compared with high-efficiency modern looms,
These old-fashioned looms were older, narrower and slower,
But the fabric they weave will be slightly uneven,
that is the end,
And this gives the fabric a texture and personality that modern looms lack.
And these days, the company told Womens' Wear Daily:
"Its plant in Greensboro has been affected by recent changes in market demand."
The impact he was referring to was fabric sourcing outside of the U.S. home market,
This directly led to a sharp drop in the number of orders.
Cone Denim and President and CEO of White Oak
Kenneth T. Kunberger regrets the decision to close the plant,
Because that means about 200 workers will lose their jobs,
There will also be a gap in the city's traditional manufacturing sector,
But it was a last resort.
In the last days before closing,
The company will fulfill all orders from all White Oak customers,
and provide transitional work services to employees.
But the International Textile Group headquarters will continue to operate in Greensboro,
Ten other manufacturing plants in the U.S., Mexico and China will also remain operational.
Dedicated almost his life to local workers in White Oak
Brothers Moses and Ceasar Cone founded Cone Denim in 1891,
Owned by California-based Platinum Equities, Inc.
The latter was acquired in October 2016 for $99 million
Cone Denim's parent company, International Textiles Group.
The White Oak factory in Greensboro began to focus on denim products,
Among them, the most known to consumers is the 1940s American retro Draper × 3 denim series.
From workers making products for factories,
To the Cone Denim denim that almost everyone has one piece,
The founding family of the company became one of Greensboro's indelible marks.
At the same time, the company did not stick to tradition and stand still,
They also run Cone 3D research and development,
Focus on the development of performance and sustainable denim fabrics.
At its peak, White Oak was once the largest denim factory in the world.
With 1.6 million square feet of floor space and 2,500 workers.
Fluctuations in the economic environment put the development of the traditional textile industry at a disadvantage,
It is not easy for White Oak to survive in this environment.
They've been sticking with old-fashioned looms,
Produces jeans in small batches for high fashion brands.
NAFTA nearly destroyed the U.S. textile industry,
Indirectly lead to lower production costs in Mexico,
Subsequent trade deals have gradually shifted factory production around the world to Asia.
Among them, White Oak stayed.
However, as stated in the company announcement,
The order volume of the current factory has been greatly reduced. Compared with that time,
only a small fraction of the peak period,
In such a case,
The company cannot afford to continue operating a large factory at high costs.
Greensboro Mayor Nancy Vaughan told Journal Now:
"It was a huge blow, but it was expected."
Vaughan at the Revolution factory reopening celebration that day—
This is another manufacturing facility of Cone Denim,
It has been vacant since it closed in the 1980s.
An article about the collapse of the White Oak factory spread on the Internet,
Netizens post messages of nostalgia for cheap American cowboys, and some netizens initiate a hoarding tide.
And more netizens expressed concern about the future of American cowboys...
Will the fate of White Oak be like Revolution,
We don't know.